How a leader in medical devices manufacturing strengthened customer retention through a new direct marketing channel.
Televic is a Belgian company that specializes in developing and providing communication technology solutions. They focus on creating innovative and tailored communication systems for various sectors, including healthcare, education, and conference systems. Televic's products often include solutions for audio and video conferencing, language interpretation, and communication within specific industries to enhance productivity and collaboration.
A leader in medical devices manufacturing wanted to strengthen customer retention through a newly created direct marketing and communication channel.
With only one unique QR code on each product line, Televic centralized all product- and client-relevant information and can now offer highly personalized, persona-driven digital experience. For end users, Twintag Platform grants access to in-depth information, user manuals, videos, as well as the possibility to submit feedback.Meanwhile, registered installers will get access to installation instructions and an easy way for contacting the help desk.