This collaboration allows us to help brands meet the requirements of the EPR by enabling them to manage their products in a transparent and traceable way. Our technology, combined with EE Labels' woven QR code labels, provides a seamless and user-friendly experience for both brands and consumers, - Alexander Carpentier, CEO of Twintag
Today, Twintag and EE Labels are proud to announce the signing of a groundbreaking commercial partnership agreement, focusing on the importance of multifunctional QR codes - "twintags" - for the implementation of a Digital Product Passport (DPP) and the support of Extended Producer Responsibility (EPR). In this partnership, EE Labels provides its specialized woven QR code labels, while Twintag provides these labels with the desired digital experience. Tricorp Workwear, a leading brand in the workwear market, is acting as a pioneering customer in this collaboration.
With the introduction of European tightened regulations around DPP and EPR, companies will be required to provide their customers with comprehensive and detailed information about the origin, composition, maintenance and life cycle of their products. EE Labels' smart QR code labels allow consumers to quickly and easily access this and other information by simply scanning the QR code with their smartphone. It also greatly streamlines interactions with the manufacturer, such as for warranty and returns. Twintag facilitates the underlying digital experiences, allowing brands to offer their customers an enhanced and more integrated experience.
With transparency and sustainability in mind, it is more important than ever for companies to provide their customers with insight into the full lifecycle of their products. Our woven QR code labels play a crucial role in achieving this objective, and we are excited to partner with Twintag and Tricorp Workwear to bring this innovation to market, - Marc Evers, CEO of EE Labels.
This partnership agreement promises to revolutionise the way brands and consumers communicate and interact. By combining EE Labels' smart QR code labels and Twintag's digital experiences, brands such as Tricorp Workwear will be able to offer their customers an enhanced and more integrated experience while meeting the requirements of the DPP and EPR.
As a pioneer in the market, we are constantly looking for ways to innovate our products and offer our customers the best possible solutions. The Digital Product Passport and Extended Producer Responsibility are crucial in our efforts to promote transparency and sustainability. By partnering with Twintag and EE Labels, we can leverage their expertise and technology to enrich our offerings and serve our customers even better. Using the woven QR code labels will make it easier for our customers to access important product information, and help us take responsibility for the full life cycle of our products, - Ruud Kuijpers of Tricorp Workwear
Twintag is a technology company that specialises in connecting physical products with digital experiences, enabling brands and consumers to interact in a seamless and innovative way. Last week, Twintag was selected by OVAM (Flanders’ Public Waste Agency) to roll out a pilot for a Digital Deposit Return System in the coming weeks.
About EE Labels:
EE Labels is a leading provider of specialised woven labels and product identification solutions. With more than a century of experience, the company has become a global player in woven labels and branding.
About Tricorp Workwear:
We are Tricorp - one team - with more than 85 employees working together to develop the best workwear for every professional. Tricorp was founded with the goal of providing professionals with workwear that ensures they get the most out of their workday. Workwear should fit the wearer's job, which is why we offer one collection of workwear to fit every professional.
For more information about Twintag, EE Labels or Tricorp Workwear, or for questions about this partnership agreement, please contact the respective companies through their respective websites.
Telephone: +32 493 24 89 92
Phone: +31 (0)40 224 1144
Telephone: +31 (0)161 295577