What Is A twintag?

A twintag captures the digital soul residing in every physical product.

A twintag is a cloud-based virtual twin with a unique identifier tagged onto a single product. The tag can be a weblink, NFC, RFID or QR code - scannable by anyone, and taking you straight to where you need to be. Simply the best way to realize your Product-Led Communication use case.

The Power of the unique identifier

Each twintag connects to an individual piece of cloud storage bringing together all info, content, communication channels and digital behavior related to 1 specific physical item.

Unique identifiers

Provide hyper-relevant information
Specify users or personas
Secure access

Unique experiences

Reduce friction to an absolute minimum
Upgrade your twintag over time
Define experiences at a specific point in time

Unique data & insights

Capture interactions, events & feedback
Run business logic
Integrate with external services & data sources

Discover the Twintag™ platform

A twintag establishes a relationship through your product
In 3 simple steps.

Connect

Twintags are unique identifiers - commonly QR codes, yet also NFC or RFID tags - that can be scanned with any smartphone. They are applied to physical products and objects and connect to a lightweight, branded digital experience.

When a user scans a twintag, you can share information directly with him or her. Twintags help you tell your product’s story with marketing content and enable your users with technical and support information. Your product becomes the logical point of contact for your users.

Gather marketing feedback and facilitate support, straight through the twintag. Beyond straightforward information sharing, twintags let you establish 2-way communication with your users to drive your business processes.

Establish a customer relationship through your product in 3 simple steps.

1. Connect

2. Share

3. Engage

Your product as the logical gateway for user interaction.
Everyone wins.

Efficiency gains

Give users the info they need when and where they need it
Reduce call center load
Manage, inspect, and control your assets more easily

Consumer insights

Establish a direct-to-consumer relationship
Collect product and user analytics
Create value for distribution partners with usage and customer data

Customer satisfaction

Delight your customers and stakeholders with superior user experiences
Eliminate customer frustrations
Build loyalty

What makes A Twintag So special?

A Twintag is Simple.

A scan is all it takes to get to value.

Simple to roll out

Augment your business processes without changing IT landscape, production or logistics operations.
Start with the user experience and work backwards from there.

Simple to use

Scan twintags with any smartphone.
No apps. No accounts. No passwords.

Simple to incorporate

Fits well into your existing processes.
Unique SaaS-in-a-sticker price structure that fits your business model.

A twintag is Flexible.

Ridiculously flexible, even.

Modify the experiences connected to a twintag at any time.
Use the same twintag to offer different digital experiences over time.
Upgrade the experience for a product that has been in a customer’s hands for years.

A twintag is Context-aware.

1 tag supporting functionality for multiple personas.

Twintags start with the relationship. They are not just a standard QR pointing to a static url. The same twintag can support many different experiences, depending on the context: the persona using it, the location where it is scanned, a specific product property, the scanning history...