The Twintag platform

A twintag is not an ordinary QR code. It makes magic happen.

In order to support the Product-Led Communication use cases our customers come up with, we have built a platform with specific features and benefits to support them.

what is A twintag?

A twintag is the easiest way to add a digital experience to your physical product.

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Unique identifiers

  • Provide hyper-relevant information
  • Specify users or personas
  • Secure access
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Unique experiences

  • Reduce friction to an absolute minimum
  • Upgrade your twintag over time
  • Define experiences at a specific point in time
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Unique data & insights

  • Capture interactions, events & feedback
  • Run business logic
  • Integrate with external services & data sources

A twintag establishes a relationship through your product
In 3 simple steps.

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Connect

Twintags are unique identifiers - commonly QR codes, yet also NFC or RFID tags - that can be scanned with any smartphone. They are applied to physical products and objects and connect to a lightweight, branded digital experience.
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Share

When a user scans a twintag, you can share information directly with him or her. Twintags help you tell your product’s story with marketing content and enable your users with technical and support information. Your product becomes the logical point of contact for your users.
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Share

Gather marketing feedback and facilitate support, straight through the twintag. Beyond straightforward information sharing, twintags let you establish 2-way communication with your users to drive your business processes.

A twintag establishes a relationship through your product
in 3 simple steps.

Connection icon

1. Connect

Twintags are unique identifiers - commonly QR codes, yet also NFC or RFID tags - that can be scanned with any smartphone. They are applied to physical products and objects and connect to a lightweight, branded digital experience.

Icon share

2. Share

When a user scans a twintag, you can share information directly with him or her. Twintags help you tell your product’s story with marketing content and enable your users with technical and support information. Your product becomes the logical point of contact for your users.

Icon engagement

3. Engage

Gather marketing feedback and facilitate support, straight through the twintag. Beyond straightforward information sharing, twintags let you establish 2-way communication with your users to drive your business processes.

Your product as the logical gateway for user interaction.
Everyone wins.

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Efficiency gains

  • Give users the info they need when and where they need it
  • Reduce call center load
  • Manage, inspect, and control your assets more easily
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Consumer insights

  • Establish a direct-to-consumer relationship
  • Collect product and user analytics
  • Create value for distribution partners with usage and customer data
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Customer satisfaction

  • Delight your customers and stakeholders with superior user experiences
  • Eliminate customer frustrations
  • Build loyalty
Check our use cases

What makes Twintag™ your
PLC platform of choice?

Simplicity, fingers that snap

SIMPLICITY

Simplicity

Twintag does not require heavy IT setup.
In fact, it is ready to go out of the box.

Simple to roll out

  • Augment your business processes without the need to change your IT landscape, or production and logistics operations.
  • You can start with the user experience and work backward from there.

Simple to use

  • Scan twintags with any smartphone
  • No apps. No accounts. No passwords.

Simple to incorporate

  • Fits well into your processes
  • Unique price structure that fits your business model
Flexibility, 3 arrows pointing in different directions.

Flexibility

Flexibility

Or as we like to call it, ridiculous flexibility.
Modify and evolve the user experience at any time.

  • You can modify the experiences connected to a twintag at any time.
  • The same twintag can offer different digital experiences over time (e.g. first time user vs. experienced).
  • You can even upgrade the experience for a product that has been in a customer’s hands for years.
a twintag in context

Context-aware

Context-awareness

Or how a simple scan can support
functionality for multiple personas.

Twintags start with the relationship. They are more than just a standard QR pointing to a static url. The same twintag can support many different experiences, depending on the context. This way a twintag can change depending on the persona using it, or certain product properties, scanning history...

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