Decathlon
One of the world’s largest sporting goods retailers is expanding its value proposition to repair, refurbishment, and rental. They looked for a solution that would provide visibility into their internal processes and improve their customer experience.
The project
The customer
Decathlon is one of the world’s largest sporting goods retailers, with over 1700 stores in 72 countries. Known for designing, producing, and distributing its products in-house, Decathlon offers a wide range of hiking, camping, skiing, and cycling gear, making the outdoors more accessible to people of all levels and abilities.
The company started expanding beyond traditional retail by offering repair, refurbishment, and rental services.
Challenges
Decathlon sought opportunities to further optimize its rental operations. Improving visibility into the location and status of rental assets during transit and refurbishment cycles was identified as a key area for refinement. Enhancing real-time tracking aimed to streamline coordination and minimize delays.
Additionally, providing customers with easy access to essential information, such as care instructions, manuals, and rental policies, presented an opportunity to elevate their experience and engagement. Internally, refining asset management and refurbishment workflows offered a chance to reduce bottlenecks and enhance overall operational efficiency.
Simple, yet powerful solution
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How to get started
Rental flows are configured for UI/UX, and asset data is uploaded to the Twintag platform.
Rental assets are tagged with unique QR codes for further tracking and management.
A real-time data monitoring dashboard is set up in Google Looker Studio for operational oversight.
From production line to market
Simple, yet powerful solution
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Enhanced asset tracking with digital tags
What was this process like:
Results and impact
Complete visibility
Real-time rental asset tracking across reception, refurbishment, and storage for better visibility into rental operations.
Better customer experience
Direct access to manuals, care instructions, rental extensions, and easy returns with a single scan of QR codes on the products.
Efficient operations
Bottleneck identification, asset management improvement, and real-time status updates for repair processes.
“One of a kind service”
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“The best service”
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“An amazing service”
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One digital ID.
Countless opportunities.
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