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R-Cycle

R-Cycle, a recycling consortium, improved plastic packaging recyclability and enhanced data transparency with Twintag-powered QR codes, creating digital passports that track material composition and production history.

The project

The customer

R-Cycle is a consortium dedicated to improving the recyclability of plastic packaging by creating an open, globally applicable tracing standard. This system assigns each plastic product a digital passport containing detailed information about its material composition and processing history.

By standardizing data collection and sharing across the entire value chain, R-Cycle enables more accurate sorting and processing of plastics, supports compliance with recycling regulations, and promotes a circular economy, ultimately reducing waste and environmental impact.

Challenges

Simple, yet powerful solution

Digital Product Passport prototype

We achieved several key milestones with Twintag-powered QR codes on plastic bags and printed films. We showcased information specific to each production stage of the packaging, ensured smooth data tracking during the printing process, facilitated the identification of packaging for recycling, and aligned with the open tracing standard.

How to get started

1

Packaging artwork is preprinted with a designated blank space for a QR code.

2

Unique Twintags are generated and linked to each production batch, with batch data automatically collected from the R-Cycle database using APIs.

3

During production, unique Twintag QR codes are digitally printed into the designated blank space.

the process

From production line to market

Simple, yet powerful solution

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Digital Product Passport prototype

What was this process like:

Results and impact

Enhanced transparency

Consumers can access detailed information about each production stage of the packaging.

Improved recycling identification

Packaging can be easily identified for recycling purposes.

Compliance with standards

The solution aligns with the open tracing standard, ensuring consistency and reliability.

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Google - Elements Webflow Library - BRIX Templates

“One of a kind service”

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Sophie Moore
VP of Design at Google
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YouTube - Elements Webflow Library - BRIX Templates

“The best service”

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Matt Cannon
Developer at YouTube
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“An amazing service”

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John Carter
Designer at Pinterest

One digital ID. 
Countless opportunities.