Company news
March 19, 2025

Belgian fashion meets digital tech: Digital Product Passports are here

By 2030, the European textile industry must be more sustainable, transparent, and circular. That’s the EU’s plan.

By 2027, Digital Product Passports (DPPs) will become a reality. But here’s the challenge: is the Belgian fashion sector ready?

At Twintag, we believe that compliance should be a launchpad, not a burden. That’s why we’re teaming up with Masjien and Labels & Things to help fashion brands turn regulations into opportunities.

A one-stop shop for Digital Product Passports

DPPs aren’t just about ticking boxes—they unlock real business value. They give consumers transparency, brands better lifecycle management, and the industry a more circular future.

Together with our partners, we’re building a circular guidance trajectory that helps fashion companies:

  • navigate new regulations
  • implement Digital Product Passports with ease
  • unlock new business models around resale, repair, and recycling

Leading Belgian brands SCAPA, e5 Mode, and Claes Retail Group are the first to take this step with us.

The time to act is now

From December 1, 2024, to August 1, 2025, we’re rolling out this pilot project, backed by Flanders Circular and OVAM subsidies.

At Twintag, we see this as more than compliance—it’s a way to future-proof the fashion industry.

The future of fashion is digital. Circular. Transparent. And it starts today. So, if your brand wants to stay ahead, reduce waste, and create new value, let’s talk.

Natalia Revishvili

With an interest in circular economy and sustainable digital solutions, as a Marketing Manager I am constantly learning about how smart tags can bring about a more sustainable future.

Ready to unlock the true
potential of your products?