ROI of Digital Product Passports | The Twintag Playbook

DPPs are coming. Ready or not.

New EU regulations are about to drop a Digital Product Passport (DPP) on every product you sell.

> You didn’t ask for it.

> You’re not thrilled about it.

> And no, it’s not optional.

But here’s the thing: Buried inside that compliance burden is one of the biggest ROI opportunities we’ve seen in years. KIWA, one of our strategic partners, is already seeing a 10% gain in workforce efficiency thanks to the use of 'Digi-Tags' on the assets they inspect.

This post kicks off Week 2 of our 12-week ROI series. We’re here to help you turn a checkbox into a business breakthrough.

Week 1 Recap: The launch of our ROI Calculator

Last week, we kicked things off with a bold statement: “Turn your DPP into a profit center, here’s how.” We unveiled our interactive DPP ROI Calculator, giving decision-makers a 60-second snapshot of where compliance efforts produce real ROI: from lower support costs and fewer returns, to new post-sale revenue.

Hundreds of professionals have tried the calculator already, confirming one thing: ROI is real, it's data-drive and it's waiting to be captured.

Focus for Week 2: Cost Saving

This week, we’re exploring how Digital Product Passports drive real operational savings.

What matters most to make this work?

A mindset shift.

A DPP isn’t just a product label, it’s a live record of your product’s history, specifications, maintenance data and compliance status. It replaces binders, Excel sheets, scattered PDFs and tribal knowledge.

With one scan, field teams, service technicians and even customers get instant access to what matters.

This simple shift creates massive ripple effects in operational efficiency:

• Faster job completion
• Reduced human error
• Streamlined compliance
• Predictive servicing
• Paperless workflows

Let’s break it down where the savings come from:

1. Less time per job
Technicians show up with the full history. No guessing. No paperwork.

2. Fewer errors
Standardized info = fewer mistakes = better audits = lower risk.

3. No rework
Everyone pulls from the same digital source. Get it right the first time.

4. Faster compliance
No more chasing documents across teams. It’s embedded from day one.

5. Zero printing
Guides, manuals, warranty info - all digital, all up to date.

And this is just the start. We haven’t even touched the profit upside yet...Much more to come in the weeks ahead.

Oh and obviously Agentic AI is exponentially increasing the DPP impact you can achieve. (Imagine the service cost impact of a product you can actually talk to...!) However, we thought you might want to read an article without the word "AI" in it for once. 😏

ROI of Digital Product Passports: How to get started

• Run the ROI Calculator – check your potential.
• Schedule a free strategy call with Michael, our CRO, who dives daily into the ROI of DPPs.
• Stay tuned for next week, we’ll dive into Revenue Growth through Resale & Circular Models, exploring how DPPs power refurbished products, return programs and create sustainable revenue streams.

TL;DR

• DPPs are mandatory. But they don’t have to be a cost center.
• KIWA is gaining 10% in workforce efficiency. You could be too.
• This series gives you the playbook. Start now.